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Department of Journalism & Communication
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Author
15
Dr. LAU Kung Wong
10
Lee, Pui Yuen
7
Dr. CHU Tsz Hang, Ken
6
Yeo, Tien Ee Dominic
6
黃仲鳴教授
4
Dr. TONG Suk Chong, Crispy
3
Chan, Fanny Fong Yee
3
Dr. ZHANG Xiao, Grace
3
Kan, Chi Wai
2
Lau, L. N.
.
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Date issued
3
2019
5
2018
7
2017
4
2016
4
2015
4
2014
3
2013
5
2011
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2010
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Refined By:
Date Issued:
[2010 TO 2019]
Results 1-20 of 38
1
2
Issue Date
Title
Author(s)
Type
1
2017
“Aducating” consumers in the digital age? a meta-analysis On studying consumer learning process in an interactive gamebased platform
Dr. LAU Kung Wong
; Lee, Pui Yuen
Conference Paper
2
2014
Advergames for public service promotion: Using digital games to deliver anti-drug abuse messages to children
Lee, Pui Yuen
; Dr. LAU Kung Wong
Conference Paper
3
2017
American and Korean TV dramas viewing and the hybridized transnational cultivation of ambivalent sexism and traditional gender role values in China
Dr. ZHANG Xiao, Grace
Conference Paper
4
2017
Chinese consumer meanings of product placement in videos on online Tv platform
Lee, Pui Yuen
; Dr. LAU Kung Wong
Conference Paper
5
2010
Conflict and implication of establishing immersive virtual environment for visual merchandising : A study of consumers' virtual shopping experiences in virtual collaborative networks
Dr. LAU Kung Wong
; Lee, Pui Yuen
; Leung, P. Y.
Conference Paper
6
2018
A digital games design for children health promotion and education in Hong Kong
Lee, P. Y.
; Dr. LAU Kung Wong
Conference Paper
7
2013
Digital media shape digital advertising creatives? a discussion on social media and creatives
Lee, Pui Yuen
; Dr. LAU Kung Wong
Conference Paper
8
2011
Establishing a virtual laboratory for textile chemistry education
Dr. LAU Kung Wong
; Kan, Chi Wai
; Lau, H. F.
Conference Paper
9
2016
Facilitating consumer engagement for effective brand communication: A study of using virtual reality to fulfill consumers’ personal needs
Dr. LAU Kung Wong
; Lee, Pui Yuen
Conference Paper
10
2019
Give boys a shot: Examining reddit discussions on male HPV vaccination using machine learning
Dr. CHU Tsz Hang, Ken
; Su, Youzhen
; Fan, Fei
; Wang, Sai
; Yeo, Tien Ee Dominic
Conference Paper
11
2013
Go virtual? enhancing consumers' experiences in shared virtual reality for marketing communication
Dr. LAU Kung Wong
; Lee, Pui Yuen
Conference Paper
12
2017
Hong Kong public’s attitudes toward sexual orientation anti-discrimination and same-sex marriage legislation
Yeo, Tien Ee Dominic
; Dr. CHU Tsz Hang, Ken
Conference Paper
13
2013
How creativity training enhances students’ thinking styles in university?
Dr. LAU Kung Wong
Conference Paper
14
2016
It’s engaging! uses and gratifications of Chinese youths on advergames
Lee, Pui Yuen
; Dr. LAU Kung Wong
Conference Paper
15
2018
Market-oriented relations in the digital era: A study of public relaitons and marketing professionals in Hong Kong
Dr. TONG Suk Chong, Crispy
; Chan, Fanny Fong Yee
Presentation
16
2019
Online social support for Chinese domestic violence victims: Manual and automatic content analyses
Dr. CHU Tsz Hang, Ken
; Su, Youzhen
; Kong, Hanxiao
; Wang, Xiaohui
; Shi, Jingyuan
Conference Paper
17
2015
The organizational creativity learning for advertising agency : A study of advertising practitioner’ learning experience in distributed virtual reality
Lee, Pui Yuen
; Dr. LAU Kung Wong
Conference Paper
18
2018
The practices of market-oriented relations in Hong Kong in the digital era
Dr. TONG Suk Chong, Crispy
; Chan, Fanny Fong Yee
Presentation
19
2017
Promoting hook-ups or filling sexual health information gaps?: Exploring young people's sex talk on Facebook
Yeo, Tien Ee Dominic
; Dr. CHU Tsz Hang, Ken
Conference Paper
20
2018
Rethinking social media and political engagement: An examination of the disconnective practices of politically active youths in Hong Kong
Dr. CHU Tsz Hang, Ken
; Yeo, Tien Ee Dominic
Conference Paper
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