Department of Business Administration

Results 1-20 of 60

Issue DateTitleAuthor(s)Type
12022Analysis of non-fungible token pricing factors with machine learningDr. HO Kin-Hon, Roy ; Hou, Yun ; Chan,Tse-Tin ; Pan, Haoyuan Conference Paper
22014Antecedents and outcome of information sharing in supply chainWang, Zhiqiang ; Dr. ZHOU Qiang ; Ye, Fei Conference Paper
32016The application of big data analytics in business worldLiu, Ou ; Chong, W. K. ; Man, K. L. ; Ir. Dr. CHAN Chi On Conference Paper
42023Assessing streamer attributes: the role of trust in purchase intention for live e-commerceDr. LAW Chui Chui, Monica ; Dr. NG Chi Ho, Mark ; Dr. LAM Che Fai, Lubanski ; Dr. CUI Xiling, Celine Conference Paper
52018Beauty of Generation Yers: Love and Hate(Social media usage, work attitudes and expectations of Hong Kong Gen Yers)Dr. LEE Bernard ; Wong, Gilbert Conference Paper
62019Brand heritage: A case study of Tong Ren TangDr. LEE Bernard Presentation
72022Carryon forces affecting business travel decisions in the face of COVID endemicDr. LAW Chi Hang, Colin ; Lin, Eliver ; Tan, Seck Conference Paper
82014A case study of BYD's green panacea in Pearl River DeltaDr. LEE Bernard ; Fong, K. Presentation
92023Cognitive and emotional dimensions of negative customer engagementDr. NG Chi Ho, Mark Conference Paper
102022Cognitive assimilation and satisfaction with live streaming commerce broadcast in Hong KongDr. NG Chi Ho, Mark ; Dr. LAW Chui Chui, Monica ; Dr. LAM Che Fai, Lubanski ; Dr. CUI Xiling, Celine Conference Paper
112014Conceptualization of Ren orientation and its management and marketing implicationsDr. LEE Bernard ; Man, Thomas Wing Yan ; Ennew, C. ; Yau, O. H. M. Presentation
122018CSR expectation and social enterprise marketingDr. NG Chi Ho, Mark Conference Paper
132017Customers' forbearance, the Chinese wayDr. LEE Bernard ; Yau, O. H. M. Presentation
142022Determinants of customer loyalty: A green marketing perspectiveDr. WONG Chi Bo, Brian ; Dr. LAW Chui Chui, Monica ; Wu, Wing Chi Branda Conference Paper
152016Developing a scale for Ren orientationDr. LEE Bernard ; Yau, Oliver. H. M. Conference Paper
162015Diversification strategy, ownership structure and financial crisis: Performance of Chinese private firmsDr. SHEN Na, Nell ; Au, Kevin ; Yi, Lan Conference Paper
172021Do candlestick patterns work in cryptocurrency trading?Dr. HO Kin-Hon, Roy ; Chan,Tse-Tin ; Pan, Haoyuan ; Li, Chin Conference Paper
182023A dynamic framework for managing negative customer engagementDr. NG Chi Ho, Mark Conference Paper
192013E-loyalty to online auction websites: A stimulus-organism-response modelDr. CUI Xiling, Celine ; Lai, Vincent S. Conference Paper
202019The effects of habit and attitude on Facebook usageDr. LAW Chui Chui, Monica Conference Paper