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Dr. LAU Kung Wong
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Showing results 52 to 71 of 79
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Issue Date
Title
Author(s)
Type
2018
A new triadic creative role for advertising industry: a study of creatives’ role identity in the rise of social media advertising
Lee, P. Y.
; Dr. LAU Kung Wong
Peer Reviewed Journal Article
2017
On Creativity Training for Design Education
Dr. LAU Kung Wong
Book Chapter
2013
On Creativity Training for Design Education
Dr. LAU Kung Wong
Book Chapter
2008
On design thinking: Studying the hybrid process of managing creative thinking and design planning in design education.
Dr. LAU Kung Wong
; Lee, P. Y.
Peer Reviewed Journal Article
2015
The organizational creativity learning for advertising agency : A study of advertising practitioner’ learning experience in distributed virtual reality
Lee, Pui Yuen
; Dr. LAU Kung Wong
Conference Paper
2015
Organizational Learning Goes Virtual? A Study of Employees’ Learning Achievement in Stereoscopic 3D Virtual Reality
Dr. LAU Kung Wong
Peer Reviewed Journal Article
2008
Providing creative knowledge worker instead of traditional designer in university: Reviewing the creativity studies in tertiary design education in Hong Kong.
Dr. LAU Kung Wong
Peer Reviewed Journal Article
2009
Re-thinking the creativity training in design education: A study of creative thinking tools for facilitating creativity development of design students.
Dr. LAU Kung Wong
Peer Reviewed Journal Article
2022
Rethinking the knowledge transfer process through the use of metaverse: A qualitative study of organizational learning approach for remote workplace
Dr. LAU Kung Wong
Peer Reviewed Journal Article
2008
Rethinking the role of creativity training in design education
Dr. LAU Kung Wong
Peer Reviewed Journal Article
2014
The Role of Mixed-emotion in Shaping Consumers’ Behavior: A Study of Online and Brick-and-mortar Fashion Retailing in Hong Kong
Lam, S. T.
; Dr. LAU Kung Wong
; Lau, H. F.
Peer Reviewed Journal Article
2015
The role of stereoscopic 3D virtual reality in fashion advertising and consumer learning
Dr. LAU Kung Wong
; Lee, P. Y
Book Chapter
2014
Shopping Experience 2.0: An exploration of how consumers are shopping in an immersive virtual reality
Dr. LAU Kung Wong
; Lee, P. Y.
; Lau, H. F.
Peer Reviewed Journal Article
2019
Shopping in Virtual Reality: A Study on Consumers’ Shopping Experience in a Stereoscopic Virtual Reality
Dr. LAU Kung Wong
; Lee, Pui Yuen
Peer Reviewed Journal Article
2012
A study of students’ virtual learning experiences in creativity training in design education: An empirical research in a shared virtual reality
Dr. LAU Kung Wong
Peer Reviewed Journal Article
2011
Study of the Correlation Between Solid Colours Measured by Spectrophotometer and DigiEye
Lau, L. N.
; Kan, C. W.
; Lam, H. L. I.
; Murrells, C. M.
; Yuen, C. W. M.
; Dr. LAU Kung Wong
Peer Reviewed Journal Article
2011
Study of the correlation between solid colours measured by spectrophotometer and DigiEye
Lau, L. N.
; Kan, Chi Wai
; Lam, I. H. L.
; Murrells, C. M.
; Yuen, C. W. M.
; Dr. LAU Kung Wong
Conference Paper
2011
Study of the influence of sample conditioning on instrumental colour measurement on nylon interlock fabric
Lau, L. N.
; Kan, Chi Wai
; Lam, H. L. I.
; Murrells, C. M.
; Yuen, C. W. M.
; Dr. LAU Kung Wong
Conference Paper
2014
Studying the Strategic Plan of Advertising Leaders in Response to the Impact of Social Media: A Pilot Case Study in the Leadership of Advertising Agency
Lee, P. Y.
; Dr. LAU Kung Wong
Peer Reviewed Journal Article
2010
Teaching and Learning Design-related Subjects through ICT Support: A Study of the Computer-aided Pedagogy in Design Education
Dr. LAU Kung Wong
Peer Reviewed Journal Article