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http://hdl.handle.net/20.500.11861/7868
Title: | Studying the Strategic Plan of Advertising Leaders in Response to the Impact of Social Media: A Pilot Case Study in the Leadership of Advertising Agency |
Authors: | Lee, P. Y. Dr. LAU Kung Wong |
Issue Date: | 2014 |
Source: | Open Journal of Industrial and Business Management,2014, 2, 33-38 |
Journal: | Open Journal of Industrial and Business Management |
Type: | Peer Reviewed Journal Article |
URI: | http://hdl.handle.net/20.500.11861/7868 |
DOI: | 10.12966/ojibm.05.04.2014 |
Appears in Collections: | Journalism & Communication - Publication |
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