Name
Chau, Michael
 
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Publications

Results 1-6 of 6

Issue DateTitleAuthor(s)Type
12023Why retail firms commonly get only halfway through channel integration with online channelsDr. LEE Tin Yun, Philip ; Hui, Aki Pui Yi ; Lui, Richard Wing Cheung ; Chau, Michael Peer Reviewed Journal Article
22023The necessary evil in mixed-motivational systems: The negative effect of entropy in serious gamesDr. LEE Tin Yun, Philip ; Chau, Michael ; Lui, Richard Conference Paper
32022Defining online to offline (O2O): a systematic approach to defining an emerging business modelDr. LEE Tin Yun, Philip ; E, Feiyu ; Chau, Michael Peer Reviewed Journal Article
42022Exploring the effects of different achievement goals on contributor participation in crowdsourcingDr. LEE Tin Yun, Philip ; Lui, Richard Wing Cheung ; Chau, Michael ; Tsin, Hing Yan Bosco Peer Reviewed Journal Article
52021The role of attitude toward challenge in serious game designDr. LEE Tin Yun, Philip ; Chau, Michael ; Lui, Richard Wing Cheung Peer Reviewed Journal Article
62019How does competition help future learning in serious games? An exploratory study in learning search engine optimizationDr. LEE Tin Yun, Philip ; Lui, Richard Wing Cheung ; Chau, Michael Peer Reviewed Journal Article