Dr. WONG Chi Bo, Brian
Position
Assistant Professor
Chinese Name
王志寶
Main Affiliation
Personal Site
Email
Scopus Author ID
Research Interests
Strategic impacts of information systems and technology
Factors affecting technological adoption
Factors affecting customer satisfaction and loyalty
E-Commerce
Factors affecting technological adoption
Factors affecting customer satisfaction and loyalty
E-Commerce
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Status
staff
Results 1-1 of 1
| Issue Date | Title | Author(s) | Type | |
|---|---|---|---|---|
| 1 | 2009 | The moderating effect of switching costs on the customer satisfaction-retention link: Retail Internet banking service in Hong Kong | Dr. WONG Chi Bo, Brian ; Mula, Joseph M. | Peer Reviewed Journal Article; Conference Paper |