Please use this identifier to cite or link to this item: http://hdl.handle.net/20.500.11861/9995
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dc.contributor.authorLee, Pui Yuenen_US
dc.contributor.authorProf. LAU Kung Wong, Nicken_US
dc.date.accessioned2024-05-22T01:53:55Z-
dc.date.available2024-05-22T01:53:55Z-
dc.date.issued2017-
dc.identifier.citationLee, P. Y., & Lau, K. W. (2017 Jul 1). Chinese consumer meanings of product placement in videos on online Tv platform. ICORIA 2017, Ghent, Belgium.en_US
dc.identifier.urihttp://hdl.handle.net/20.500.11861/9995-
dc.language.isoenen_US
dc.titleChinese consumer meanings of product placement in videos on online Tv platformen_US
dc.typeConference Paperen_US
dc.relation.conferenceICORIA 2017en_US
item.fulltextNo Fulltext-
crisitem.author.deptDepartment of Applied Data Science-
Appears in Collections:Applied Data Science - Publication
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