Dr. LEE Tin Yun, Philip
Position
Assistant Professor
Name
Dr. LEE Tin Yun, Philip
Chinese Name
李天潤博士
Main Affiliation
Personal Site
Email
ORCID
Research Interests
Data Analytics and Artificial Intelligence
FinTech
HealthTech
Mixed-motivational Systems and VR
Retail Channel Integration
FinTech
HealthTech
Mixed-motivational Systems and VR
Retail Channel Integration
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Status
staff
Results 1-5 of 5
| Issue Date | Title | Author(s) | Type | |
|---|---|---|---|---|
| 1 | 2023 | Why retail firms commonly get only halfway through channel integration with online channels | Dr. LEE Tin Yun, Philip ; Hui, Aki Pui Yi ; Lui, Richard Wing Cheung ; Chau, Michael | Peer Reviewed Journal Article |
| 2 | 2022 | Defining online to offline (O2O): a systematic approach to defining an emerging business model | Dr. LEE Tin Yun, Philip ; E, Feiyu ; Chau, Michael | Peer Reviewed Journal Article |
| 3 | 2022 | Exploring the effects of different achievement goals on contributor participation in crowdsourcing | Dr. LEE Tin Yun, Philip ; Lui, Richard Wing Cheung ; Chau, Michael ; Tsin, Hing Yan Bosco | Peer Reviewed Journal Article |
| 4 | 2021 | The role of attitude toward challenge in serious game design | Dr. LEE Tin Yun, Philip ; Chau, Michael ; Lui, Richard Wing Cheung | Peer Reviewed Journal Article |
| 5 | 2019 | How does competition help future learning in serious games? An exploratory study in learning search engine optimization | Dr. LEE Tin Yun, Philip ; Lui, Richard Wing Cheung ; Chau, Michael | Peer Reviewed Journal Article |