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Hostile media and friendly chambers: Social media polarization and the 2024 U.S. campus protests
Author(s)
Date Issued
2026
Publisher
Informa UK Limited
ISSN
0883-8151
1550-6878
Citation
Journal of Broadcasting & Electronic Media, 2026.
Type
Peer Reviewed Journal Article
Abstract
This study examines the predictors and behavioral outcomes of hostile media perception of campus protest. Data from a national online survey of 1010 respondents during the 2024 American campus protests show that hostile media perception fueled strategic social media activity – strengthening in-group bonds and disengaging from opponents. Additionally, conspiracy beliefs moderated these effects, intensifying or reducing the impact of hostile media perception on polarized social media behavior, depending on belief strength.
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