Please use this identifier to cite or link to this item: http://hdl.handle.net/20.500.11861/10002
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dc.contributor.authorProf. LAU Kung Wong, Nicken_US
dc.contributor.authorLee, Pui Yuenen_US
dc.date.accessioned2024-05-22T02:40:37Z-
dc.date.available2024-05-22T02:40:37Z-
dc.date.issued2013-
dc.identifier.citationLau, K. W., & Lee, P. Y. (2013). Go virtual? enhancing consumers' experiences in shared virtual reality for marketing communication. American Academy of Advertising (AAA) International Conference 2013.en_US
dc.identifier.urihttp://hdl.handle.net/20.500.11861/10002-
dc.language.isoenen_US
dc.titleGo virtual? enhancing consumers' experiences in shared virtual reality for marketing communicationen_US
dc.typeConference Paperen_US
dc.relation.conferenceAmerican Academy of Advertising (AAA) International Conference 2013en_US
item.fulltextNo Fulltext-
crisitem.author.deptDepartment of Applied Data Science-
Appears in Collections:Applied Data Science - Publication
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