Journal of Global Fashion Marketing: Bridging Fashion and Marketing
ISSN/ESSN
2093-2685
Publications
(All Publications)
Results 1-1 of 1
| Issue Date | Title | Author(s) | Type | |
|---|---|---|---|---|
| 1 | 2014 | Social media and luxury fashion brands in China: The case of Coach | Dr. NG Chi Ho, Mark | Peer Reviewed Journal Article |