Journal of Retailing and Consumer Services
ISSN/ESSN
0969-6989
Publications
(All Publications)
Results 1-2 of 2
| Issue Date | Title | Author(s) | Type | |
|---|---|---|---|---|
| 1 | 2011 | Customer involvement and perceptions: The moderating role of customer co-production | Dr. CHEUNG Fung Yi, Millissa ; To, W. M. | Peer Reviewed Journal Article |
| 2 | 2019 | An extended model of value-attitude-behavior to explain Chinese consumers' green purchase behavior | Dr. CHEUNG Fung Yi, Millissa ; To, W. M. | Peer Reviewed Journal Article |