Browsing by Author Lai, Fujun
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| Issue Date | Title | Author(s) | Type |
|---|---|---|---|
| 2023 | The impacts of gamification designs on consumer purchase: A use and gratification theory perspective | Che, Tong ; Peng, Yaoyao ; Dr. ZHOU Qiang ; Dickey, Alissa ; Lai, Fujun | Peer Reviewed Journal Article |