From the “unlikely creative class” to “participatory exploitation”: MCNs and the evolution of Chinese wanghong production

Author(s)

Date Issued

2026

Publisher

Oxford University Press

ISBN

9780197674697

0197674690

Citation

In Rojas, C., Braester, Y., & Li, J. (Eds.). (2026). The Oxford handbook of Chinese digital media. Oxford University Press.

URI

Type

Book Chapter