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Title: An investigation of weak ontology for new media studies
Authors: Dr. HUNG Chor Kin, Edward 
Issue Date: 2018
Source: In Ho, A. (Ed.) Advances in communication of design: Proceedings of the AHFE 2017 International Conference on Human Factors in Communication of Design (pp. 126-131). Springer International Publishing.
Conference: AHFE 2017 International Conference on Human Factors in Communication of Design 
Abstract: Recent studies reveal the importance of ontology in new media studies. However, there is not yet a commonly agreed new media ontology for media studies researchers and practitioners. Some scholars regard this insufficiency as the impracticality of localization in the existing ontologies concerning new media. We contend that a weak ontology that allows localization to happen should be carefully examined when developing a new media ontology. This paper is to disclose this potential of weak ontology to the new media community.
Type: Conference Paper
ISBN: 9783319604763
DOI: 10.1007/978-3-319-60477-0_14
Appears in Collections:Journalism & Communication - Publication

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