Dr. ZHANG Xiao, Grace
Position
Assistant Professor
Advertising Stream Leader
Advertising Stream Leader
Name
Dr. ZHANG Xiao, Grace
Chinese Name
張曉博士
Main Affiliation
Personal Site
Email
ORCID
Scopus Author ID
Research Interests
Marketing communication
Cross-regional media consumption
Media effects and health communication
Cross-regional media consumption
Media effects and health communication
Loading...
4
0
5
0
false
Status
staff
Results 1-5 of 5
| Issue Date | Title | Author(s) | Type | |
|---|---|---|---|---|
| 1 | 2024 | Examining the impact of digital information environments, information processing, and presumed influence on behavioral responses to COVID-19 misinformation in Asia | Wei, Ran ; Lo, Ven-Hwei ; Dr. ZHANG Xiao, Grace ; Lu, Miao ; Qiu, Jack Linchuan | Peer Reviewed Journal Article |
| 2 | 2023 | 知識水平、負面情緒與新冠虛假信息的第三人效果:一項來自新加坡的研究 | 張曉博士 ; 魏然 ; 邱林川 | Peer Reviewed Journal Article |
| 3 | 2021 | Transnational media consumption dissonance and ambivalent sexism: How American and Korean television drama consumption shapes Chinese audiences’ gender-role values | Dr. ZHANG Xiao, Grace ; Su, Chris Chao | Peer Reviewed Journal Article |
| 4 | 2021 | Gaining customer satisfaction through sustainable supplier development: The role of firm reputation and marketing communication | Fan, Di ; Xiao, Chengyong ; Dr. ZHANG Xiao, Grace ; Guo, Yujuan | Peer Reviewed Journal Article |
| 5 | 2020 | Social media–based customer service and firm reputation | Guo, Yujuan ; Fan, Di ; Dr. ZHANG Xiao, Grace | Peer Reviewed Journal Article |
Projects
(Principal Investigator)
Results 1-1 of 1