Dr. WONG Chi Bo, Brian

BA-wong3.jpg picture
 
Position
Senior Lecturer
 
Chinese Name
王志寶博士
 
 
Personal Site
 
 
 
Scopus Author ID
 
Research Interests
Strategic impacts of information systems and technology
Factors affecting technological adoption
Factors affecting customer satisfaction and loyalty
E-Commerce
 
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Status
staff
 

Results 1-19 of 19

Issue DateTitleAuthor(s)Type
12023Unveiling the complexities of purchaser retention in non-fungible token (NFT) platforms: Investigating direct, strengthening, and constraining moderating factors for single and multiple NFT purchasersDr. WONG Chi Bo, Brian Conference Paper
22022Determinants of customer loyalty: A green marketing perspectiveDr. WONG Chi Bo, Brian ; Dr. LAW Chui Chui, Monica ; Wu, Wing Chi Branda Conference Paper
32021Factors influencing continuance intention towards mobile banking services in ChinaDr. WONG Chi Bo, Brian ; Dr. LAW Chui Chui, Monica ; Qi, Jinyan Conference Paper
42021Moderators affecting relationship between student satisfaction and student retention in self-financed Tertiary education sector: A conceptual research modelWong, Ka Li Kelly ; Dr. WONG Chi Bo, Brian ; Wong, Wing Yan ; Wong, Man Shing Peer Reviewed Journal Article
52018Rewarding and punitive switching barriers in a continuous purchasing setting: The impact of relationship ageDr. WONG Chi Bo, Brian ; Wong, Ka Li Kelly ; Ng, Hing Cheong ; Chou, Chiu Ping Peer Reviewed Journal Article
62018The moderating effect of relationship termination costs in the link between relationship commitment and intention to stay: An empirical study of self-financed tertiary education institutions in Hong KongDr. WONG Chi Bo, Brian ; Wong, Ka Li Kelly ; Wong, Wing Yan ; Ng, Hing Cheong Conference Paper
72017Switching barriers that help retain online retail banking users: A study of basic and advanced usersDr. WONG Chi Bo, Brian ; Wong, Ka Li Kelly ; Wong, Man Ho ; Wong, Man Kwan Conference Paper
82016Use of switching barriers to retain customers: Online retail stock traders in Hong KongDr. WONG Chi Bo, Brian ; Wong, Ka Li Kelly ; Wong, Man Ho ; Chan, Wing Chun Eric Peer Reviewed Journal Article
92013Mainland Chinese tourists' expectations, perceived performance of and satisfaction towards shopping malls in Hong KongDr. WONG Chi Bo, Brian ; Wong, Ka Li Kelly ; Wong, Man Ho ; Ng, Hing Cheong Peer Reviewed Journal Article
102013Perceived usefulness of Internet for adopters and non-adopters: an empirical analysis of retired senior citizens in Hong KongDr. WONG Chi Bo, Brian ; Wong, Ka Li Kelly Peer Reviewed Journal Article
112012The moderating effect of switching barriers: Online stock and derivatives tradingDr. WONG Chi Bo, Brian ; Wong, Ka Li Kelly Peer Reviewed Journal Article
122012The relationship between shopping mall attributes, customer satisfaction and positive word-of-mouth: China visitors in Hong KongDr. WONG Chi Bo, Brian ; Ng, Hing Cheong ; Wong, Ka Li Kelly ; Wong, Man Ho Peer Reviewed Journal Article
132012Facebook usage by small and medium-sized enterprise: The role of domain-specific innovativenessDr. WONG Chi Bo, Brian Peer Reviewed Journal Article
142011The influence of customer satisfaction and switching costs on customer retention: Retail Internet banking servicesDr. WONG Chi Bo, Brian Peer Reviewed Journal Article
152011The influence of satisfaction and relationship commitment on student loyalty in self-financed tertiary education institutionsDr. WONG Chi Bo, Brian Peer Reviewed Journal Article
162011Perceptions of customer satisfaction, switching costs and customer retention: An empirical study of basic and advanced Internet banking users in Hong KongDr. WONG Chi Bo, Brian Peer Reviewed Journal Article
172011The influence of customer satisfaction and switching costs on customer retention: Retail internet bankingDr. WONG Chi Bo, Brian Peer Reviewed Journal Article
182009金融海嘯下預期就業安穩信心及預期經濟前景對香港市民消費意欲的影響王志寶博士 ; 梁詩明 Book Chapter
192009The moderating effect of switching costs on the customer satisfaction-retention link: Retail Internet banking service in Hong KongDr. WONG Chi Bo, Brian ; Mula, Joseph M. Peer Reviewed Journal Article; Conference Paper