Browsing by Author Dr. NG Chi Ho, Mark


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Issue DateTitleAuthor(s)Type
2016Age and gender differences: Understanding mature online users with the online purchase intention modelDr. LAW Chui Chui, Monica ; Dr. NG Chi Ho, Mark Peer Reviewed Journal Article
2023Assessing streamer attributes: the role of trust in purchase intention for live e-commerceDr. LAW Chui Chui, Monica ; Dr. NG Chi Ho, Mark ; Dr. LAM Che Fai, Lubanski ; Dr. CUI Xiling, Celine Conference Paper
2023Cognitive and emotional dimensions of negative customer engagementDr. NG Chi Ho, Mark Conference Paper
2022Cognitive assimilation and satisfaction with live streaming commerce broadcast in Hong KongDr. NG Chi Ho, Mark ; Dr. LAW Chui Chui, Monica ; Dr. LAM Che Fai, Lubanski ; Dr. CUI Xiling, Celine Conference Paper
2014Consumer motivations to disclose information and participate in commerical activities on FacebookDr. NG Chi Ho, Mark Peer Reviewed Journal Article
2018CSR expectation and social enterprise marketingDr. NG Chi Ho, Mark Conference Paper
2024Determinants of smartphone brand switching intention of consumers in Hong KongDr. NG Chi Ho, Mark ; Dr. LAW Chui Chui, Monica ; Lin, Kevin Ka-fu Peer Reviewed Journal Article
2023A dynamic framework for managing negative customer engagementDr. NG Chi Ho, Mark Conference Paper
2009Economic impact of the photovoltaic industry in China after the financial crisis of 2009Dr. NG Chi Ho, Mark Peer Reviewed Journal Article
2015Encouraging green purchase behaviours of Hong Kong consumersDr. NG Chi Ho, Mark ; Dr. LAW Chui Chui, Monica Peer Reviewed Journal Article
2016Examining factors affecting mobile commerce adoption of Chinese consumersDr. NG Chi Ho, Mark Peer Reviewed Journal Article
2016Examining social exchange among Chinese service workers: The mediating effect of trust in organizationDr. NG Chi Ho, Mark Peer Reviewed Journal Article
2016An extended online purchase intention model for middle-aged online usersDr. LAW Chui Chui, Monica ; Kwok, Chi-Wai Ron ; Dr. NG Chi Ho, Mark Peer Reviewed Journal Article
2016Factors influencing the consumer adoption of Facebook: A two-country study of youth marketsDr. NG Chi Ho, Mark Peer Reviewed Journal Article
2022The impact of corporate social responsibility expectations on purchase intention of social enterprise productsDr. NG Chi Ho, Mark Peer Reviewed Journal Article
2008Institutions and market competition: A case study of Hong Kong property management industryDr. NG Chi Ho, Mark Peer Reviewed Journal Article
2017Luxury brands and social media in China: New trends and developmentDr. NG Chi Ho, Mark Book Chapter
2018Predicting purchase intention of electric vehicles in Hong KongDr. NG Chi Ho, Mark ; Dr. LAW Chui Chui, Monica ; Zhang, Serene Peer Reviewed Journal Article
2014Self-efficacy beliefs and academic help seeking behavior of Chinese studentsDr. NG Chi Ho, Mark Peer Reviewed Journal Article
2014Social media and luxury fashion brands in China: The case of CoachDr. NG Chi Ho, Mark Peer Reviewed Journal Article
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