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Navigating the endemic era: Understanding the carry-on forces that influence business travel decisions
Author(s)
Date Issued
2025
Publisher
Institute for Tourism
ISSN
1849-1545
1332-7461
Citation
Tourism: An International Interdisciplinary Journal, 2025, 73(3), pp. 523-540.
Type
Peer Reviewed Journal Article
Abstract
The COVID-19 pandemic has significantly affected global trade, including business travel, despite its importance in promoting economic growth and innovation. This study investigated the factors that motivate companies and organisations to engage in business travel during the pandemic era, using data from 1948 decision-makers in the Asia Pacific region. The results showed that the significance of the trip and the demand of clients were critical influencers of business travel decisions. These findings address the research gap in explaining organisational travel decisions and behaviours and can help stakeholders in the aviation, hospitality, and tourism industries develop effective strategies to attract business travellers. Physical business travel remains crucial to many companies and organizations while understanding the factors driving business travel decisions is essential for the travel industry to thrive in the international market.
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