Department of Journalism & Communication

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Author:  唐淑莊博士

Results 1-19 of 19

Issue DateTitleAuthor(s)Type
12022Digital stakeholder engagement in corporate social responsibility: An exploratory study in Hong KongDr. TONG Suk Chong, Crispy ; KWOK Mei Mei, Mimi ; Dr. TSUI Tung, Keith ; Chan, Yee Man Conference Paper
22013Exploring corporate risk transparency: Corporate risk disclosure and the interplay of corporate reputation, corporate trust and media usage in initial public offeringsDr. TONG Suk Chong, Crispy Peer Reviewed Journal Article
32020Exploring market-oriented relations in the digital era: A study of public relations and marketing practitioners in Hong KongDr. TONG Suk Chong, Crispy ; Chan, Fanny Fong Yee Peer Reviewed Journal Article
42015Financial communication in initial public offerings: Risk estimate in the interplay of organizational trust, organizational reputation and media influencesDr. TONG Suk Chong, Crispy Peer Reviewed Journal Article
52018Market-oriented relations in the digital era: A study of public relaitons and marketing professionals in Hong KongDr. TONG Suk Chong, Crispy ; Chan, Fanny Fong Yee Presentation
62013Media reputation in initial public offerings: A study of financial news coverage in Hong KongDr. TONG Suk Chong, Crispy Peer Reviewed Journal Article
72015Media victimization唐淑莊博士 Peer Reviewed Journal Article
82018Perceived risk and the interplay of expert endorsement, corporate image and investment knowledge in mutual fund advertisingDr. TONG Suk Chong, Crispy Peer Reviewed Journal Article
92018The practices of market-oriented relations in Hong Kong in the digital eraDr. TONG Suk Chong, Crispy ; Chan, Fanny Fong Yee Presentation
102022Public relations practice in the digital era: Trust and commitment in the interplay of interactivity effects and online relational strategiesDr. TONG Suk Chong, Crispy Peer Reviewed Journal Article
112023Revisiting public relations function in the digital era: A study on public relations and marketing practitioners in Hong KongDr. TONG Suk Chong, Crispy ; Chan, Fanny Fong Yee Peer Reviewed Journal Article
122016Revisiting the relationship between public relations and marketing in the digital eraDr. TONG Suk Chong, Crispy ; Chan, Fanny Fong Yee Conference Paper
132022Revisiting trust in the digital era: the interplay of online trust and online dialogic communication from the practitioners' perspectiveDr. TONG Suk Chong, Crispy ; Chan, Fanny Fong Yee Peer Reviewed Journal Article
142023Storytelling in web 3.0: An exploratory study of international brands using non-fungible tokens (NFTs)Dr. TONG Suk Chong, Crispy ; Dr. TSUI Tung, Keith Conference Paper
152023Strategies to drive interactivity and digital engagement: a practitioners' perspectiveDr. TONG Suk Chong, Crispy ; Chan, Fanny Fong Yee Peer Reviewed Journal Article
162010Uncertainty as problem-dynamics in Hong Kong context and its presentation in mediaDu, Juana ; Dr. TONG Suk Chong, Crispy Conference Paper
172017初探香港器官捐贈新聞與社交媒體的關係唐淑莊博士 ; 彭芷晴 Other Article
182015市場營銷及公關中文寫作唐淑莊博士 Book
192018數碼公關意見調查結果唐淑莊博士 ; 陳芳怡 ; 彭芷晴 Research Report