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Dr. TONG Suk Chong, Crispy
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Showing results 1 to 16 of 16
Issue Date
Title
Author(s)
Type
2022
Digital stakeholder engagement in corporate social responsibility: An exploratory study in Hong Kong
Dr. TONG Suk Chong, Crispy
; KWOK Mei Mei, Mimi
; Dr. TSUI Tung, Keith
; Chan, Yee Man
Conference Paper
2013
Exploring corporate risk transparency: Corporate risk disclosure and the interplay of corporate reputation, corporate trust and media usage in initial public offerings
Dr. TONG Suk Chong, Crispy
Peer Reviewed Journal Article
2020
Exploring market-oriented relations in the digital era: A study of public relations and marketing practitioners in Hong Kong
Dr. TONG Suk Chong, Crispy
; Chan, Fanny Fong Yee
Peer Reviewed Journal Article
2015
Financial communication in initial public offerings: Risk estimate in the interplay of organizational trust, organizational reputation and media influences
Dr. TONG Suk Chong, Crispy
Peer Reviewed Journal Article
2018
Market-oriented relations in the digital era: A study of public relaitons and marketing professionals in Hong Kong
Dr. TONG Suk Chong, Crispy
; Chan, Fanny Fong Yee
Presentation
2013
Media reputation in initial public offerings: A study of financial news coverage in Hong Kong
Dr. TONG Suk Chong, Crispy
Peer Reviewed Journal Article
2015
Media victimization
唐淑莊博士
Peer Reviewed Journal Article
2018
Perceived risk and the interplay of expert endorsement, corporate image and investment knowledge in mutual fund advertising
Dr. TONG Suk Chong, Crispy
Peer Reviewed Journal Article
2018
The practices of market-oriented relations in Hong Kong in the digital era
Dr. TONG Suk Chong, Crispy
; Chan, Fanny Fong Yee
Presentation
2022
Public relations practice in the digital era: Trust and commitment in the interplay of interactivity effects and online relational strategies
Dr. TONG Suk Chong, Crispy
Peer Reviewed Journal Article
2023
Revisiting public relations function in the digital era: A study on public relations and marketing practitioners in Hong Kong
Dr. TONG Suk Chong, Crispy
; Chan, Fanny Fong Yee
Peer Reviewed Journal Article
2022
Revisiting trust in the digital era: the interplay of online trust and online dialogic communication from the practitioners' perspective
Dr. TONG Suk Chong, Crispy
; Chan, Fanny Fong Yee
Peer Reviewed Journal Article
2023
Storytelling in web 3.0: An exploratory study of international brands using non-fungible tokens (NFTs)
Dr. TONG Suk Chong, Crispy
; Dr. TSUI Tung, Keith
Conference Paper
2023
Strategies to drive interactivity and digital engagement: a practitioners' perspective
Dr. TONG Suk Chong, Crispy
; Chan, Fanny Fong Yee
Peer Reviewed Journal Article
2015
市場營銷及公關中文寫作
唐淑莊博士
Book
2018
數碼公關意見調查結果
唐淑莊博士
; 陳芳怡
; 彭芷晴
Research Report