Prof. LEUNG Wing Chi, LouisLouisProf. LEUNG Wing Chi2024-03-152024-03-151995Media Asia, 1995, vol. 22(2), pp. 111-116.0129-66122377-6277http://hdl.handle.net/20.500.11861/9050enAppraising sex-role portrayal in Korean television commercialsPeer Reviewed Journal Article10.1080/01296612.1995.11727130