Dr. LAU Kung Wong
Position
Associate Professor
Director of the Virtual Reality Laboratory
Director of the Virtual Reality Laboratory
Name
Dr. LAU Kung Wong
Chinese Name
劉公煌博士
Main Affiliation
Personal Site
Email
ORCID
Scopus Author ID
Research Interests
UX/UI in XR (Extended Reality which involves AR/VR/MR/SG)
Digital Humanities in XR
Design Thinking & Thinking Styles
Digital Humanities in XR
Design Thinking & Thinking Styles
Variants
Lau, K. W.
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Status
staff
Results 1-3 of 3
| Issue Date | Title | Author(s) | Type | |
|---|---|---|---|---|
| 1 | 2014 | Shopping Experience 2.0: An exploration of how consumers are shopping in an immersive virtual reality | Dr. LAU Kung Wong ; Lee, P. Y. ; Lau, H. F. | Peer Reviewed Journal Article |
| 2 | 2014 | The Role of Mixed-emotion in Shaping Consumers’ Behavior: A Study of Online and Brick-and-mortar Fashion Retailing in Hong Kong | Lam, S. T. ; Dr. LAU Kung Wong ; Lau, H. F. | Peer Reviewed Journal Article |
| 3 | 2011 | The use of virtual reality in tertiary fashion education | Lau, H. F. ; Leung, Delores P. Y. ; Dr. LAU Kung Wong | Book Chapter |