Browsing by Author Dr. TONG Suk Chong, Crispy

Showing results 1 to 15 of 15
Issue DateTitleAuthor(s)Type
2022Digital stakeholder engagement in corporate social responsibility: An exploratory study in Hong KongDr. TONG Suk Chong, Crispy ; KWOK Mei Mei, Mimi ; Dr. TSUI Tung, Keith ; Chan, Yee Man Conference Paper
2013Exploring corporate risk transparency: Corporate risk disclosure and the interplay of corporate reputation, corporate trust and media usage in initial public offeringsDr. TONG Suk Chong, Crispy Peer Reviewed Journal Article
2020Exploring market-oriented relations in the digital era: A study of public relations and marketing practitioners in Hong KongDr. TONG Suk Chong, Crispy ; Chan, Fanny Fong Yee Peer Reviewed Journal Article
2015Financial communication in initial public offerings: Risk estimate in the interplay of organizational trust, organizational reputation and media influencesDr. TONG Suk Chong, Crispy Peer Reviewed Journal Article
2018Market-oriented relations in the digital era: A study of public relaitons and marketing professionals in Hong KongDr. TONG Suk Chong, Crispy ; Chan, Fanny Fong Yee Presentation
2013Media reputation in initial public offerings: A study of financial news coverage in Hong KongDr. TONG Suk Chong, Crispy Peer Reviewed Journal Article
2015Media victimization唐淑莊博士 Peer Reviewed Journal Article
2018Perceived risk and the interplay of expert endorsement, corporate image and investment knowledge in mutual fund advertisingDr. TONG Suk Chong, Crispy Peer Reviewed Journal Article
2018The practices of market-oriented relations in Hong Kong in the digital eraDr. TONG Suk Chong, Crispy ; Chan, Fanny Fong Yee Presentation
2022Public relations practice in the digital era: Trust and commitment in the interplay of interactivity effects and online relational strategiesDr. TONG Suk Chong, Crispy Peer Reviewed Journal Article
2022Revisiting public relations function in the digital era: A study on public relations and marketing practitioners in Hong KongDr. TONG Suk Chong, Crispy ; Chan, Fanny Fong Yee Peer Reviewed Journal Article
2022Revisiting trust in the digital era: the interplay of online trust and online dialogic communication from the practitioners' perspectiveDr. TONG Suk Chong, Crispy ; Chan, Fanny Fong Yee Peer Reviewed Journal Article
2023Strategies to drive interactivity and digital engagement: a practitioners' perspectiveDr. TONG Suk Chong, Crispy ; Chan, Fanny Fong Yee Peer Reviewed Journal Article
2015市場營銷及公關中文寫作唐淑莊博士 Book
2018數碼公關意見調查結果唐淑莊博士 ; 陳芳怡 ; 彭芷晴 Research Report
Showing results 1 to 15 of 15