Please use this identifier to cite or link to this item: http://hdl.handle.net/20.500.11861/5664
Title: The net generation
Authors: Prof. LEUNG Wing Chi, Louis 
Zheng, Cindy Pei 
Issue Date: 2012
Publisher: United States: Information Science Reference
Source: In Zheng, Y. (Ed.) (2012). Encyclopedia of cyber behavior v. 1 (pp. 200-211). United States: Information Science Reference.
Abstract: This article reviewed Net Generation attributes and examined how these attributes are linked to cyber behavior. Net Geners are global citizens and emotionally open. They believe deeply that they have rights and freedom to information and learning. Being technologically savvy, they are natural collaborators in school projects, entertainment, and work. Net Geners are also prosumers, which means that aside from being frequent consumers, they can co-produce, and co-create contents, products, and services with interested parties. The ability to customize and peronalize a product or an application is important to the Net Generation. Net Geners expect speed and instant gratificantions in everything they do and are good at multitasking. The Net Generation is impatient, and Net Geners think that e-mails are too slow, as they are asynchronous. How these attributes are linked to Net Geners' learning, entertainment, and social relationships is discussed.
Type: Book Chapter
URI: http://hdl.handle.net/20.500.11861/5664
ISBN: 9781466603158
Appears in Collections:Journalism & Communication - Publication

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