Journal of Consumer Marketing

ISSN/ESSN
0736-3761
 

Publications
(All Publications)

Results 1-2 of 2

Issue DateTitleAuthor(s)Type
12012Attributes of young consumers' favorite retail shops: A qualitative studyYIP Chi Yan, Toby ; Chan, Kara ; Poon, Evon Peer Reviewed Journal Article
22019How personality traits, employee incompetence and consumer similarity influence shoplifting behaviorBai, Yin ; Wu, Wei-Ping ; Dr. CHEUNG Fung Yi, Millissa Peer Reviewed Journal Article