Browsing by Author Dr. LAU Kung Wong


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Showing results 64 to 79 of 79 < previous 
Issue DateTitleAuthor(s)Type
2014Shopping Experience 2.0: An exploration of how consumers are shopping in an immersive virtual realityDr. LAU Kung Wong ; Lee, P. Y. ; Lau, H. F. Peer Reviewed Journal Article
2019Shopping in Virtual Reality: A Study on Consumers’ Shopping Experience in a Stereoscopic Virtual RealityDr. LAU Kung Wong ; Lee, Pui Yuen Peer Reviewed Journal Article
2012A study of students’ virtual learning experiences in creativity training in design education: An empirical research in a shared virtual realityDr. LAU Kung Wong Peer Reviewed Journal Article
2011Study of the Correlation Between Solid Colours Measured by Spectrophotometer and DigiEyeLau, L. N. ; Kan, C. W. ; Lam, H. L. I. ; Murrells, C. M. ; Yuen, C. W. M. ; Dr. LAU Kung Wong Peer Reviewed Journal Article
2011Study of the correlation between solid colours measured by spectrophotometer and DigiEyeLau, L. N. ; Kan, Chi Wai ; Lam, I. H. L. ; Murrells, C. M. ; Yuen, C. W. M. ; Dr. LAU Kung Wong Conference Paper
2011Study of the influence of sample conditioning on instrumental colour measurement on nylon interlock fabricLau, L. N. ; Kan, Chi Wai ; Lam, H. L. I. ; Murrells, C. M. ; Yuen, C. W. M. ; Dr. LAU Kung Wong Conference Paper
2014Studying the Strategic Plan of Advertising Leaders in Response to the Impact of Social Media: A Pilot Case Study in the Leadership of Advertising AgencyLee, P. Y. ; Dr. LAU Kung Wong Peer Reviewed Journal Article
2010Teaching and Learning Design-related Subjects through ICT Support: A Study of the Computer-aided Pedagogy in Design EducationDr. LAU Kung Wong Peer Reviewed Journal Article
2016Understanding creativity competency for organizational learning: A study of employees’ assumptions on creativity competency in creative industryDr. LAU Kung Wong Peer Reviewed Journal Article
2016Understanding the consumers' attitude towards tablet self-service for fashion retailingChandrawat, Veronica ; Dr. LAU Kung Wong Peer Reviewed Journal Article
2014The use of stereoscopic 3D virtual reality in fashion advertising and retailingDr. LAU Kung Wong ; Lee, Pui Yuen Conference Paper
2015The use of virtual reality for creating unusual environmental stimulation to motivate students to explore creative ideasDr. LAU Kung Wong ; Lee, Pui Yuen Peer Reviewed Journal Article
2011The use of virtual reality in tertiary fashion educationLau, H. F. ; Leung, Delores P. Y. ; Dr. LAU Kung Wong Book Chapter
2011Using Augmented Reality in Fashion Visual Merchandizing Design: A Study of Consumers’ Shopping Experience in virtual worldLee, P. Y. ; Dr. LAU Kung Wong Peer Reviewed Journal Article
2021Using virtual reality for professional training practices: exploring the factors of applying stereoscopic 3D technologies in knowledge transferDr. LAU Kung Wong ; Lee, Pui Yuen Peer Reviewed Journal Article
2011The virtual experience design and its implications for the fashion businessDr. LAU Kung Wong ; Ho, W. Y. Book Chapter