Browsing by Author Dr. LAU Kung Wong


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Issue DateTitleAuthor(s)Type
2023Learning game innovations in immersive game environments: a factor analytic study of students' learning inventory in virtual realityDr. LAU Kung Wong Peer Reviewed Journal Article
2014Measuring customer service quality of luxury fashion brands in Hong KongDr. LAU Kung Wong ; Wong, Y. W. ; Lau, H. F. Peer Reviewed Journal Article
2011Mirror of the Future: Applying Virtual Technology to Fashion Business and EducationDr. LAU Kung Wong Book Chapter
2018A new triadic creative role for advertising industry: a study of creatives’ role identity in the rise of social media advertisingLee, P. Y. ; Dr. LAU Kung Wong Peer Reviewed Journal Article
2017On Creativity Training for Design EducationDr. LAU Kung Wong Book Chapter
2013On Creativity Training for Design EducationDr. LAU Kung Wong Book Chapter
2008On design thinking: Studying the hybrid process of managing creative thinking and design planning in design education.Dr. LAU Kung Wong ; Lee, P. Y. Peer Reviewed Journal Article
2015The organizational creativity learning for advertising agency : A study of advertising practitioner’ learning experience in distributed virtual realityLee, Pui Yuen ; Dr. LAU Kung Wong Conference Paper
2015Organizational Learning Goes Virtual? A Study of Employees’ Learning Achievement in Stereoscopic 3D Virtual RealityDr. LAU Kung Wong Peer Reviewed Journal Article
2008Providing creative knowledge worker instead of traditional designer in university: Reviewing the creativity studies in tertiary design education in Hong Kong.Dr. LAU Kung Wong Peer Reviewed Journal Article
2009Re-thinking the creativity training in design education: A study of creative thinking tools for facilitating creativity development of design students.Dr. LAU Kung Wong Peer Reviewed Journal Article
2022Rethinking the knowledge transfer process through the use of metaverse: A qualitative study of organizational learning approach for remote workplaceDr. LAU Kung Wong Peer Reviewed Journal Article
2008Rethinking the role of creativity training in design educationDr. LAU Kung Wong Peer Reviewed Journal Article
2014The Role of Mixed-emotion in Shaping Consumers’ Behavior: A Study of Online and Brick-and-mortar Fashion Retailing in Hong KongLam, S. T. ; Dr. LAU Kung Wong ; Lau, H. F. Peer Reviewed Journal Article
2015The role of stereoscopic 3D virtual reality in fashion advertising and consumer learningDr. LAU Kung Wong ; Lee, P. Y Book Chapter
2014Shopping Experience 2.0: An exploration of how consumers are shopping in an immersive virtual realityDr. LAU Kung Wong ; Lee, P. Y. ; Lau, H. F. Peer Reviewed Journal Article
2019Shopping in Virtual Reality: A Study on Consumers’ Shopping Experience in a Stereoscopic Virtual RealityDr. LAU Kung Wong ; Lee, Pui Yuen Peer Reviewed Journal Article
2012A study of students’ virtual learning experiences in creativity training in design education: An empirical research in a shared virtual realityDr. LAU Kung Wong Peer Reviewed Journal Article
2011Study of the Correlation Between Solid Colours Measured by Spectrophotometer and DigiEyeLau, L. N. ; Kan, C. W. ; Lam, H. L. I. ; Murrells, C. M. ; Yuen, C. W. M. ; Dr. LAU Kung Wong Peer Reviewed Journal Article
2011Study of the correlation between solid colours measured by spectrophotometer and DigiEyeLau, L. N. ; Kan, Chi Wai ; Lam, I. H. L. ; Murrells, C. M. ; Yuen, C. W. M. ; Dr. LAU Kung Wong Conference Paper
Showing results 49 to 68 of 79 < previous   next >